PROJECT DETAILS
Artisan Smoothie Bowl
Smoo is a smoothie bowl made of fresh fruits, beans, seeds and homemade granola toppings.
Smoo is a smoothie bowl made of fresh fruits, beans, seeds and homemade granola toppings.
PROJECT TYPE
Social Media Strategy & Management
@Smoobowls
Content Creation & Strategy
@smoobowls
CONTENT CREATION
Grab! Essentials photographs all of their smoothies variants and creates all original design and digital imaging for their social media.
STRATEGY
With targeted giveaways and combined it with fresh original contents from Grab Essentials and several “Key Opinion Leaders”, we’ve managed to soar their engagement rate to more than 30-40%.
Engagement Rate
Engagement per post
Our proposed concept of disintegrating their smoothies and shows all of Smoo Bowls ingredients in one layout makes it easier for consumers in identifying the newly launch product.